Thursday, October 7, 2010

A Silver Lining Foundation Raises Nearly $200,000 at "A Sterling Event" Oct. 2

Funds breast cancer resources, including potentially lifesaving screening mammograms, to uninsured and underinsured patients

There’s no better way to honor Breast Cancer Awareness Month than the 6th annual A Sterling Event, the black-tie fundraising gala hosted by A Silver Lining Foundation (ASLF) this past Saturday, Oct. 2 at the Hyatt Regency McCormick Place, which raised nearly $200,000 towards breast cancer resources. Founded by breast cancer survivor and NBC Chicago nutrition expert Dr. Sandy Goldberg, ASLF provides breast cancer resources, including treatment options and support services, to uninsured and underinsured patients.

At the event, Barbara and Robert Sherman were presented with the Evy Award, in recognition of their generous contributions to and unwavering support of ASLF, and for perpetuating the legacy of Goldberg’s late mother Evelyn “Evy” Goldberg. The Evy Award is given each year to an individual who lives by Evelyn Goldberg’s philosophy that, “We are all family and we have to help each other through the tough times.”

“The Shermans have supported A Silver Lining and have honored the philosophy by which my mother lived, and we’re grateful to have them as Silver Lining family members,” said Dr. Goldberg. “The support of the Shermans is appreciated not only by us at A Silver Lining, but by the nearly half a million patients, families and loved ones who have been helped by the programs of A Silver Lining Foundation.”

The event drew 350 guests, who enjoyed passed appetizers and cocktails, a thrilling live auction conducted by auctioneer David Goodman, a silent auction, a memorable performance by The Legendary Drifters, and the emceeing duo of KISS-FM’s Ty Bentli and NBC Chicago’s Ginger Zee.

Launched in 2002 by Dr. Sandy Goldberg, a breast cancer survivor and NBC Chicago health and nutrition expert, ASLF provides cancer related resource information including treatment options and support services to uninsured and underinsured individuals. All proceeds from A Sterling Event support ASLF's unique Buy A Mom A Mammogram™ program, which funds screening mammograms at six Chicago area partner hospitals. Since the Buy A Mom A Mammogram™ program's inception in 2006, ASLF has provided more than 3,500 women with information about and access to no cost screening mammograms. In response to the growing number of women needing follow up testing due to a suspicious screening mammogram, ASLF began funding these potentially lifesaving tests in 2007.

ASLF’s administrative offices are located at 134 N. LaSalle, Ste. 1218, Chicago, Ill. 60602. The organization runs three cancer related programs: Buy A Mom A Mammogram ™, the Chicagoland Cancer Information Coalition (CCIC) and The Evelyn Goldberg Center at the University of Illinois Medical Center at Chicago. For more information on ASLF or for tickets to A Sterling Event, please call the ASLF administrative office at (312) 345-1322 or visit
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